website usability test
Pupillary reaction analysis clearly identify the points of the website where the web site user pays attention or loses interest in. The position of the gaze is displayed on the video as a mosaic. A red mosaic shows that the pupils are large and are paying attention, while a blue mosaic shows that the pupils are small and are only looking at the viewer. The moving chart of the right side indicates the variation of the user’s attention level.
This video is playing at half the speed of the actual measurement result.